Busy big family mothers show us how they manage
LindaTV is one of Hollands pioneer online video channels. Looking for a premium quality producer, they called Big Shots.
BUILD A RELATIONSHIP
EVERYTHING STARTS WITH A PLAN
KPN was looking to do a branded series on the Linda platform about ambitious woman.
REFINE THE FORMAT
CREATE COOL FORMATS
We formated this series with the use of some returning style elements that add a liveliness to the program.
- Never show a talking head.
- Open with the balls.
- Use fast montage segments in between scenes to remind us of the stressy side to the story.
Finding the right stories was key to making series interesting. Actually, in any human interest series, editorial quality has to be top notch.
MAKE YOUR CONTENT LOOK GOOD
PRODUCE IT RIGHT
Can you believe this is made by a one (wo)man crew?
MAKE YOUR CONTENT SEEN
DELIVER IT EFFECTIVELY
We don’t need to explain that Linda knows how to reach their audience. What’s cool to know is that “De Ballen Van” is now one of their benchmark projects, showing that entertaining branded content works, with an average reach of over 30K views per episode.