The art of make-up, by professionals
Being one of the biggest drugstores in the country, Etos has always been keen to advise her clients in which products you need for maintaining your beauty.
BUILD A RELATIONSHIP
EVERYTHING STARTS WITH A PLAN
MOOI Editorial and creative agency Studio Room developed a digital magazine for Etos called: MOOI (Beautiful).
REFINE THE FORMAT
CREATE COOL FORMATS
A bimonthly and rich content magazine containing different photo and video content.
MAKE YOUR CONTENT LOOK GOOD
PRODUCE IT RIGHT
Storylane was asked to produce a series ‘Make up and styling – how-to’s.’ A format was created with an expert stylist.
MAKE YOUR CONTENT SEEN
DELIVER IT EFFECTIVELY
The recordings were combined with high-end photography, as you can see in the video. An efficient approach.